Our Digital Marketing & Web Solutions
At Chip Olson Consulting, we focus on providing practical, effective digital marketing solutions tailored for businesses in the Four Corners area. Our goal is to take the complexity out of getting your business noticed online, so you can focus on what you do best.
Dive into the details for each of our core offerings below.
Stop Wrestling With Your Website. Get a Professional, Hard-Working Site Built by an Expert.
Over the last two decades, the internet has changed from a novelty to becoming the cornerstone of how businesses connect with customers. Many business owners get tangled up with websites that are too complicated, costly, or just don’t work. Your website should support your business, not slow it down. It’s your digital handshake, your 24/7 salesperson, and often the first impression you make.
Look, I get it. You're busy running your business. The thought of designing, building, and then actually keeping up with a website can feel like a whole other full-time job. Maybe you’ve tried a DIY builder and got frustrated, or perhaps you’ve looked at agency prices and your eyes watered.
Here’s the benefit of handing your website development over to Chip Olson Consulting:
- Get time back: Let us handle the complexities of design, development, security, and making sure it all just works. No more late nights trying to figure out why that image won't line up or what an SSL certificate even is.
- A professional, modern design: First impressions count, especially online. A clunky, outdated, or broken website doesn't just look bad; it actively drives potential customers away. We build clean, modern, professional-looking sites that reflect the quality of your business.
- Built for Tomorrow: We don’t just build pretty sites; we build smart sites. That means they’re:
- Fast-loading: Nobody waits for slow pages anymore. Speed is critical for user experience and for Google rankings. We use modern tech to make sure your site is quick.
- Mobile-first: Your site needs to work flawlessly on every screen size. We build with a mobile-first approach, ensuring everyone has a great experience.
- SEO-friendly foundation: An SEO-friendly website helps Google and other search engines find your content easily, allowing more customers to discover your business. When developing your site, we build with best practices in mind – clean code, logical structure, and smart optimization.
- Secure & reliable: We focus on secure platforms and practices to protect against hackers and shutdowns to give you peace of mind.
- No geek-speak, just straight talk: We’re dedicated to clear communication, and are here to help you understand the process, the costs, and what you’re getting. No confusing jargon and no upselling you on features that won’t help your bottom line.
- Cost-effective solutions: Chip Olson Consulting is locally owned and operated. We pride ourselves on can offering professional website solutions without the big agency price tag and providing value that makes sense for small and medium-sized businesses right here in the Four Corners area.
- Your website, your control: If you want to update your own blog posts or make text changes, we can set you up with a content management system that’s straightforward and doesn't require a computer science degree to use.
Outsourcing your website development to us means getting a professional, effective online presence that supports your business goals, without the headache, huge learning curve, or an empty wallet. You get a partner who understands business and knows how to make the web work for you.
Words That Work. Let an Experienced Pro Craft Content That Gets Results.
While your website is your digital storefront, your written content is what connects people to you, acting as a powerful salesperson.
Good, authentic content is what builds trust and drives action. It’s not just about filling pages; it’s about saying the right thing, to the right people, at the right time.
You know your business inside and out, but translating that knowledge into written words that grab attention, blog posts that people actually want to read, or a content strategy that brings in local customers? That's a different skill set. And it takes time —— time you likely need for other critical parts of your business.
Here’s why outsourcing your content creation and strategy to Chip Olson Consulting makes sense:
- Save time again!: Writing quality content is time-consuming. By handing this over, you free up hours, if not days, that you can reinvest into your core operations, customer service, or even just getting a bit of your life back.
- Content that speaks to your audience: We can help identify the stories your customers really care about and frame your offerings in a way that resonates to those in the Four Corners area. This is essential for local SEO and building a loyal customer base.
- SEO power without the headache: You know that "SEO" is important, but learning all its intricacies is a massive undertaking. We create content with search engine optimization built in from the start. This means that the right people will find you when they’re searching online.
- Stay active, stay relevant:Effective content marketing thrives on regular updates fresh blog posts, optimized service pages, and timely information. Doing this consistently shows search engines and customers that your business is engaged and authoritative. With Chip Olson Consulting, your business stays active—even during your busiest days.
- Professional polish & clarity: Good writing is clear, concise, and error-free. It strengthens your brand’s credibility and it reflects well on your business. We ensure your website copy, blog articles, and other content are professionally written and edited —— so your business always makes the best impression.
- A Strategic approach: We're here to help you plan for the future. What kind of content will best achieve your business goals? What topics will attract your ideal customers? What questions are people in our area asking that you can answer? A solid content strategy ensures your efforts are focused and effective.
You wouldn't try to fix your own plumbing if you weren't a plumber. You hire an expert. The same goes for your business's voice and online message.
Streamline Your Processes: Custom Digitization for Onboarding & Training
We’re here to help businesses transform pain points into streamlined, effective digital solutions. If you ever catch yourself saying, "there has to be a better way to do this!" Don't worry, we've got your back.
Outdated paper processes or clunky digital setups can slow you down, create inconsistencies, and just add unnecessary stress. You know there's a more efficient, modern way, but finding the time or the know-how to build it is tough.
- Offload the "how-to": You know what you need (e.g., easier onboarding, better training delivery), but figuring out the how —— the right tools, the best format, making it user-friendly – that’s our job. We are here to handle the technical and design details.
- Digitize employee onboarding:
- Are you still handing new hires a mountain of paperwork? We can help you convert that into user-friendly digital forms, checklists, and accessible online documents.
- Benefits: Saves paper, reduces errors, ensures consistency, makes a professional first impression on new team members, and makes it easier for you to track completion.
- Digitize your valuable content into:
- Professional presentations: Clean, engaging slides for Zoom calls, workshops, or webinars.
- Interactive digital materials: Worksheets, fillable PDFs, or even simple online modules.
- Streamlined assignment submission: Setting up straightforward ways for clients or trainees to submit their work digitally.
- Benefits: Enhances your professional image, makes your materials more accessible and engaging for your clients/trainees, simplifies remote delivery, and can make tracking progress easier.
- Practical, no-nonsense approach: We're not here to sell you overly complex or expensive enterprise software that you don’t need. We’ll look at practical, cost-effective tools to build a solution that fits your specific needs and budget.
- Focus on usability: Whether it’s for your new employees or your clients, the end product has to be easy and intuitive to use. We create digital experiences that are clear, straightforward, and get the job done.
If you have a specific process, piece of documentation, or a training program that feels clunky, outdated, or just isn't working, reach out for a free consultation today.